Morgan Lewis

Advertising and IP Selected Representations

Related Publications

January/February 2008 Making Brand-Sponsored Entertainment the Real Thing, World Trademark Review
Brand owners need new ways to promote their products and brands. Entertainment produced by or on behalf of a brand owner is an increasingly popular option, but one that must be handled carefully to avoid certain pitfalls associated with advertising.
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Related News

09/14/07 141 Morgan Lewis Lawyers Receive The Best Lawyers in America (2008)
141 Morgan Lewis lawyers have been recognized in The Best Lawyers in America 2008.
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Representative projects include:

  • Drafted and negotiated agreements for corporate sponsorship of exhibits at national museum and for an affinity credit card.
  • Counseled in connection with development of Internet portals for mortgage financing, cargo shipping, and procurement of construction supplies.