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Press Release

Morgan Lewis Advises Shiseido in Agreement to Sell Cosmetic Brands to Advent

August 27, 2021

BOSTON, August 27, 2021: Morgan Lewis is representing Shiseido Americas Corp, the regional US headquarters for Shiseido Company Limited, in the global sale of the related assets of makeup brands bareMinerals, BUXOM, and Laura Mercier to Advent International.

Shiseido is a Tokyo Stock Exchange traded Japanese multinational beauty company offering skin care, make up, and fragrances. Advent is a US-based global private equity firm focused on buyouts of companies in North America, Asia, Central and Western and Central Europe, and Latin America.

Morgan Lewis partners Laurie Cerveny and Russell Franklin and associates Katherine Dean, Saba Habte, and Matthew Bugaj are advising Shiseido, along with a cross-border, cross-practice team of colleagues from offices including London, Paris, New York, Tokyo, and Washington, DC.

For more, read Shiseido’s announcement.