Tech & Sourcing @ Morgan Lewis

A traveler asks an AI concierge to book a quiet oceanfront hotel in Naples for the weekend. Only after the confirmations arrive does the traveler discover that the bot selected Naples, Florida, while the flight is headed to Rome. The hotel is nonrefundable. As AI concierge services move beyond suggesting restaurants and into booking flights, hotels, rental cars, and activities, errors can quickly result in actual charges and disputes over responsibility. When a bot selects the wrong dates, overlooks a cancellation restriction, or books a hotel it was intended merely to recommend, the question becomes who is responsible for the error and the resulting costs.

On 2 August 2026, the transparency obligations in Article 50 of the EU AI Act began to apply. Relative to Article 50, the EU Digital Omnibus (which amended the EU AI Act) only deferred certain specific obligations. As such, the bulk of the Article 50 obligations are already applicable to organizations subject to the EU AI Act. Below is a high-level overview. An upcoming accompanying LawFlash will examine the obligations and exceptions contained in Article 50, the Commission’s Guidelines, and the Code of Practice referenced below in more detail.

Throughout this AI & Outsourcing Services series, we have explored how artificial intelligence is transforming the outsourcing industry, reshaping contract terms, creating new forms of vendor dependency, and redefining how value is measured and priced. As organizations increasingly deploy AI-enabled technologies within outsourced environments, another critical issue is emerging: governance.

The fourth blog in our AI and Outsourcing series examines another significant consequence of AI-enabled outsourcing: the fundamental shift in how parties define, measure, and price value. As artificial intelligence (AI) becomes embedded in service delivery, traditional pricing models based on labor inputs, headcount, and transaction volumes are increasingly being challenged. Customers and service providers alike are reevaluating how outsourcing arrangements should be structured when automation and AI-driven efficiencies can dramatically alter the economics of service delivery.

Most services agreements for vendor-provided technology services contain standard provisions allowing vendors to use customer data and data generated through the provision of services to improve and enhance service offerings. Vendors are increasingly seeking express rights to use such data to not only improve their services but also train their AI models. While these provisions seem to be a natural extension of traditional service-improvement rights, they can have significantly broader implications. Before agreeing to such language, organizations should carefully evaluate how customer data will be used, the extent of the rights being granted, and whether the potential benefits outweigh the risks.

As artificial intelligence (AI) becomes increasingly embedded in outsourced services, companies are facing a new and growing challenge: digital dependency on their vendors. Modern outsourcing relationships are no longer limited to staffing support or standardized technology platforms.

In the first post in our AI & Outsourcing series, we observed how artificial intelligence (AI) is transforming the outsourcing industry in ways that extend far beyond operational efficiency. This second post in the series discusses the need to rethink legal and commercial terms that govern outsourcing relationships, as companies increasingly incorporate AI-enabled tools and automation into outsourced services.

Digital transformation initiatives across Europe, the Middle East, and the United States are accelerating at a remarkable pace. As multinational companies expand cloud adoption, AI deployment, data-sharing ecosystems, and managed technology services across jurisdictions, technology transactions are increasingly becoming instruments of geopolitical strategy, regulatory compliance, and regional market access—not simply procurement exercises.

Welcome to the first blog in our AI and Outsourcing series, where we explore the disruptive and transformative impact of artificial intelligence (AI) on outsourcing and managed services transactions.

Join partner Ben Klaber and of counsel Ariel Seeley on Thursday, April 9, 2026 from 12:00 to 1:00 pm ET for a discussion on innovations and trends in digital health. Topics will include artificial intelligence and connected devices, as well as data governance and regulatory developments.